Digital marketing encompasses all marketing efforts that use electronic devices or the internet such as social media , search engine to connect with current and prospective customers.
The goal of digital marketing is to reach and engage with target audiences , build brand awareness ,drive website traffic , generate leads and ultimately convert leads to customers.
TYPES OF DIGITAL MARKETING
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CONTENT MARKETING content marketing focuses on creating and distributing valuable relevant and consistent content to attract and retain a target audience. this can include blogposts articles videos infographics eBooks and more.
Email Marketing:
Email Marketing involves sending targeted emails to prospects and customers to promote your products or services, nurture leads, and build relationships. Its an effective way to stay in touch with your audience and drive conversions.
Affiliate Marketing
Affliate marketing involves partnering with other businesses or individuals (Affliates) who promote your products or services in exchange for a commision on sales generated through their referrals.
